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The focus on augmented reality over at Apple is, so far, restricted to the iPhone and the iPad. But if some of the most reliable analysts in the business are to be believed, we’ll probably see some kind of AR or VR wearable from the company later this year. But what will that look like? Well, designer Dominik Hofacker has a few ideas, and they’re so good they’re worth examining. • Don’t Miss: Next Reality’s 30 People to Watch in Augmented Reality for 2020 Hofacker, who recently completed an internship at Facebook Reality Labs in Seattle, put together a concept video presentation that starts… more

Unity often reminds us that the majority of AR apps and experiences are built with the Unity 3D engine, and now the Unity MARS service, which facilitates easy AR creation for seasoned coders and newcomers. In its quest to make augmented reality development easier, Unity has launched the Unity MARS Companion app in beta via TestFlight for iOS and through Google Play’s native beta program for Android. Don’t Miss: Unity Previews Project MARS Mobile App, Extends AR Foundation to HoloLens & Magic Leap, Intros XR Interaction Toolkit With the Unity MARS Companion app, developers can create and… more

I must admit, upon learning that the NFL was broadcasting the contest between the New Orleans Saints and Chicago Bears on CBS, Amazon Prime Video, and Nickelodeon, the latter was the only option I wanted, purely for the novelty of the experience. Fans with a similar mindset, or the younger viewers that the NFL targeted with the broadcast, had their curiosity rewarded with some broadcast AR hijinks. • Don’t Miss: The Weather Channel Takes Broadcast AR to Next Level with Wildfires Report Throughout the live broadcast, CBS Sports projected augmented reality effects onto the field of play and… more

Roughly a year and a half after unveiling the HoloLens-like ThinkReality A6, Lenovo is back with its take on enterprise-grade smartglasses, and the results look impressive. Then again, looks can be deceiving. On Sunday, a day ahead of the opening of the virtual Consumer Electronics Show (CES), Lenovo took the wraps off of the ThinkReality A3, a sleek pair of smartglasses designed for office and field roles in enterprises and scheduled to begin shipping by mid-2021 to select markets worldwide for an undisclosed price. Don’t Miss: Hands-On: Hands-On with Lenovo’s ThinkReality A6, a… more

The past year has revealed a gaping hole of opportunity in the world of business called virtual meetings. Some existing players like Zoom hopped on that opportunity, while others like Skype seemed stuck on the sidelines, and Google Meet just managed to catch up in time to snag some of the shift in remote work. But amid that shift, one question that has repeatedly come up is: Where are the augmented reality tools that promised to help us navigate this new remote frontier? While many upstarts and established players have gradually moved to meet our new needs, it turns out that Magic Leap is… more

Rumors of Apple developing smartglasses have persisted as prophecy since 2016, but the arrival of what many herald as the savior of augmented reality have eluded even Nostradamus himself. However, the latest reading of the tea leaves leads us to believe the day may come sooner rather than later. Don’t Miss: The Future of Apple Augmented Reality Smartglasses & the Android Copies to Follow A paywalled report from DigiTimes (h/t Cult of Mac) says that Apple is now in the “second phase” of production, citing supply chain sources. Now, what the “second phase” means is a bit ambiguous. However… more

Most iPhones are more than capable of shooting crispy, high-quality video, perfect for any TikTok account to use. But if you’re serious about the platform, especially in the long-run, you don’t want just any iPhone. Instead, you’ll want to pick up an iPhone 12 Pro or 12 Pro Max. The reason why we recommend the more expensive iPhones for TikTok users isn’t because there’s something wrong with the iPhone 12 or 12 mini. Those iPhones shoot 4K video with Dolby Vision just like the Pros do. Rather, our specificity is due to something the Pros have that the regular iPhone 12s do not — LiDAR sensors… more

Now that 3D display maker Looking Glass Factory is closing in on $2.2 million raised in its crowdfunding campaign for the consumer-grade Looking Glass Portrait device, the company now has a 3D content generator to go with it. On Wednesday, Looking Glass Factory unveiled a new conversion service that can convert any 2D image into a 3D hologram. After applying some machine learning magic to build a depth map from the source material, the tool creates multiple perspectives for display on the Looking Glass Portrait. Don’t Miss: Looking Glass Pro Workstation Offers Glasses-Free 3D Computing, but… more

To kick off 2021, the Apple rumor mill is spinning yet again. This time a familiar item is on the menu: an augmented reality device. If this tune sounds familiar, it should. The same sources also promised that 2020 would the year of the Apple AR wearable. • Don’t Miss: Next Reality’s 30 People to Watch in Augmented Reality for 2020 Specifically, back in 2018, generally reliable Apple-focused analyst Ming-Chi Kuo claimed that the company would debut its smartglasses in 2020. For that reason, just ahead of the AirPods Max back in December, some hoped that Apple might drop a surprise pair of… more

We often discuss the augmented reality efforts coming from the biggest players in Silicon Valley like Google, Facebook, Apple, and others, but one name that keeps coming up when you really begin to dig into the AR space is Vuzix. Since the late ’90s, the company has quietly but deliberately worked to build itself into a viable competitor in the enterprise space via its wearable display technology. But as the AR industry gradually spreads into the mainstream, Vuzix has subtly shifted its product designs to meet a future where AR isn’t outlier tech but standard operating gear on the factory… more