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Market Reality: Microsoft Intros HoloLens 2 Variant, Canon Sets High Price for AR Headset, & Apple AR Rumors Re-Emerge

If there is one constant in currently available AR headsets, it’s that, for a quality experience, they’ll carry a high price tag. Price is one of the reasons these devices are mostly marketed towards enterprise customers for now. And that’s the case with HoloLens 2, generally considered the best on the market at the moment. Now, Microsoft has taken a step to pitch its AR solution for specific use cases with a variation on the device. But Microsoft hasn’t even set the high water mark on prices for AR headsets. That badge goes to Canon’s Mreal S1, which costs more than most midsize sedans… more

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